SEO, answer-engine optimization, and campaign management for Wix Studio sites. 5.96x average ROAS across client campaigns.
This work suits businesses with a site that already exists and an audience that isn't finding it.
It launched, it looks fine, and it sits on page four. Organic traffic is flat or drifting down, and the only visitors arriving are the ones who already knew your name.
Campaigns are running and the click cost is climbing, but the leads aren't tracking with the budget. Usually the ads aren't the problem, the page they land on is.
Buyers now ask ChatGPT and Perplexity for shortlists before they ever open Google. If your business isn't in the source material those tools read, you're not in the answer.
Search position
Clicks land here
The site is fine. Nobody scrolls far enough to see it.
These aren't showcase sites built to impress other designers. They're working websites built for real businesses, with specific problems to solve, and real outcomes attached.
15+ landing pages driving €1M+ in client campaign revenue
“Zenith redefined what hard work means to me. They treat every website project with pride, enthusiasm and extreme passion.”
Flynn BlackieDirector - MOD Digital
AI-first migration from Wix Classic. 70+ pages ranking, top spot in AI answers.
“Our collaboration on redesigning Bel'Istria was the beginning of a long-term partnership. Their composure and communication exceeded all standards.”
Ivan BelobrajdicDirector - Bel'Istria
Custom-coded rebrand and AEO for an AI compliance startup
“We hired Zenith to help us rebrand our site. Conversion skyrocketed. We saw what it takes to be one of the top professionals in the field.”
Uros StanimirovicCo-Founder - Genroks AIFull SaaS site and landing page from scratch in 3 weeks
“They made an impression on me right from the beginning, it's incredibly easy to communicate with their team and even easier to work with them.”
Gemma SoleGTM Manager - Knode AIRankings and visibility scores are the mechanism. This is what they turn into.
Not people who knew your name and typed it in. People with the problem you solve, who found you while comparing options. That's the traffic that turns into work rather than a bounce.
A growing share of buyers ask an assistant for a shortlist before they open Google. Being in that answer is the modern version of ranking, and right now most of your competitors aren't structured for it.
The same spend brings back more, because the pages behind the ads are built to convert and the messages match. Nothing about the budget changes. The share of it you waste does.
One report a month in plain language: what moved, what it earned, what happens next. When something isn't working it says so, which is the part most agencies leave out.
Search, AI visibility, and paid campaigns run as one engagement, because splitting them across three vendors is how the handoffs get dropped.
Crawlability, index coverage, heading structure, internal linking, page speed, and the metadata on every URL. The unglamorous layer that decides whether anything else you do can work.
Organization, Service, FAQ, Review, and Breadcrumb markup implemented and validated, so search engines and language models both get an explicit description of what your business does.
Content structured to be quotable: direct answers near the top of a page, clear question headings, and factual claims tied to specifics that a model can cite without hedging.
The first month is diagnosis and groundwork. Nobody spends your ad budget in week one.
01Week 1
Technical crawl, current rankings, index coverage, and existing campaign performance captured as a baseline. Everything afterwards gets measured against these numbers.
02Week 2
A prioritised list of what's costing you visibility, ordered by impact against effort, plus the keyword and content plan for the next two quarters.
03Weeks 2 to 4
Technical fixes shipped, schema added, priority pages rewritten or restructured. This is where most of the compounding value gets created.
04Week 4 onward
Paid campaigns launch once the pages behind them are worth sending traffic to. Conversion tracking is verified before the first euro is spent.
05Monthly
Continuous testing on ads and content, with a monthly report and a call. Budget shifts follow the data rather than the calendar.
Visibility work punishes waiting more than almost any other spend, because the results compound.
Search is a queue you move up by being useful for months in a row. Every month outside it is a head start handed to whoever's in it, and catching up always costs more than keeping up would have.
Assistants are already answering your buyers' questions and citing somebody. The window where your market's AI answers are still unclaimed closes at the speed of your competitors' content calendars.
Running ads onto pages nobody optimized is paying full price for traffic and keeping a fraction of it. The spend shows up in reports as activity. The leak never reports at all.
“Zenith redefined what hard work means to me. They treat every website project with pride, enthusiasm and extreme passion.”
Flynn BlackieDirector - MOD DigitalRated on Trustpilot
Every other service on this site carries a published number, and we'd rather explain this exception than hide it. Search and campaign work is ongoing rather than delivered once, and the sensible scope depends on things we can only see after looking: how much technical debt the site carries, how competitive your terms are, and what you're already spending on ads. Quoting a headline figure before that would be a number designed to win the enquiry, not to survive the engagement.
A clean, credible build for businesses that need to launch fast.
one-time · 2-week delivery
Book a callCore functionality
Prestige design, custom functionality, and the full SEO and copy stack, handled.
one-time · 5-week delivery
Book a callEverything in The Minimum, plus:
Send a qualified introduction and stay out of delivery. We close and build under the Zenith brand.
of project value
Apply as a referral partnerWhat's included
Zenith Digital is run by Pavle Maodus, a Belgrade-based web designer and developer ranked in the top 1% of Wix Partners worldwide. Building for businesses across the UK, EU, and US since 2019: 100+ websites shipped, from five-page service sites to custom-coded platforms.
There's no account manager between you and the work. The person on your discovery call is the person designing your pages, writing your proposal, and answering when something needs fixing. That's most of why projects here move in weeks, not quarters.
The rest of the proof is public: €1M+ in tracked client revenue and the case studies on this site, with every number in them real.
Pavle Maodus · Founder, Zenith Digital
Two names, two destinations, mostly one body of work. Here's the honest version of the difference.
Search engine optimization is the work that earns a position on a results page. Google crawls your site, decides what each page is about, weighs it against every competing page, and ranks it. You win by being crawlable, being relevant to a real query, and being more useful than the pages above you. The payoff is a link someone chooses to click.
Answer engine optimization is the work that gets you named when someone asks ChatGPT, Perplexity, or Google's AI overview instead of scrolling a list. There's no position ten to fall back on. The model either cites your business in its answer or it doesn't, and it makes that call from source material that is explicit, structured, and specific enough to repeat without risk.
The useful part is how much overlap there is. Clean structure, honest headings, schema that states what you do, and pages that answer a real question with real specifics serve both. That's why we run them together rather than selling AEO as a separate product: about eighty percent of the work is shared, and the remaining twenty is a difference in how you write, not a second invoice.
Including the honest answer on timelines.
No, and hasn't been for years, though the reputation outlived the reality. Wix Studio gives you control over titles, meta descriptions, canonical tags, redirects, robots directives, sitemaps, and structured data. Google has said publicly that it crawls and indexes Wix sites normally. Sites underperform because nobody configured any of that, which is a people problem on every platform.
Answer engine optimization is making your business citable by AI assistants rather than only rankable in search. You need it if buyers in your market have started asking ChatGPT or Perplexity for recommendations, which in most B2B categories they already have. The work overlaps heavily with SEO, so it's rarely a separate budget.
Months, not weeks, and anyone promising otherwise is selling something. Technical fixes can show inside four to six weeks. Ranking movement on competitive terms typically takes three to six months, and compounding beyond that. Paid campaigns produce data in days, which is part of why we run both.
Both, and usually together. Google and Meta campaigns are built, launched, and optimized in the same engagement as the search work, so the ads point at pages we control and can improve. Splitting them across two vendors is where the accountability goes missing.
Return on ad spend: for every euro put into managed campaigns, an average of 5.96 euros came back in tracked revenue, averaged across client campaigns. It's an average, not a guarantee, and it varies by industry, margin, and offer. We report your own number monthly rather than ours.
Often not. Start with the free audit and we'll say plainly whether the existing site can carry a campaign or whether spending on traffic first would be pouring budget into a leaking page. Plenty of clients start here and never rebuild.
A free audit, reviewed by a person, with the highest-impact fixes named in order. Then a 20-minute call to decide whether campaigns are worth running yet.
